Avanti Destinations hired me to create 30+ ghost written travel articles for their Europe, Latin America, and Asia brochures. The goal is to spark inspiration in potential travelers by educating them about the regions that Avanti works with while including product descriptions. After in depth conversations with management we came to the decision to create the articles as a story to make it easy to read and create a relatable image in the reader’s mind of joys that come with traveling.
